Use Case: Brand Diagnostic

Every channel scored.
Every lever mapped.

A comprehensive health score across all channels — with the highest-impact opportunities ranked by revenue potential.

Brand Health Score

67Overall

Without Animus

You're guessing which channel to focus on. No data. No prioritization.

With Animus

Animus scores every channel 0-100 and tells you exactly where to invest next.

The Process

01Ingest

Connect your platforms

Animus connected to Shopify, Klaviyo, Meta Ads, and Google Analytics. Pulled 12 months of performance data across all channels.

02Analyze

Score every channel

6 channels scored 0-100: Email (82), Ads (45), Content (71), Sales (58), Inventory (39), Outbound (12). Overall brand health: 67/100.

03Strategize

Rank the levers

Top 3 levers ranked by revenue impact: #1 Ads channel — missing retargeting flows worth est. $120K/yr. #2 Inventory — $34K tied up in dead stock. #3 Outbound — zero pipeline.

04Deploy

Deliver the report

Full diagnostic report with per-channel action items, prioritized by impact. Monthly re-scans track progress. No guesswork — just data.

Example Output

Brand Health ReportBrand Guardian 88/100

Overall Health Score: 67/100

Email: 82/100 — Strong. Missing: post-purchase education flow

Ads: 45/100 — Critical. No retargeting. Est. $120K/yr opportunity

Content: 71/100 — Good. Gap: no video content strategy

Sales: 58/100 — Average. 47 accounts overdue for reorder

Inventory: 39/100 — Poor. $34K in dead stock identified

3 levers identified — est. $174K/yr combined opportunity

Why Context Matters

Generic AI

Gives you a generic marketing checklist. No scores, no prioritization, no revenue estimates.

With Animus

Scores every channel against YOUR data. Ranks levers by YOUR revenue potential. Tells you exactly where to focus this quarter.

Ready to see your brand health score?